Conference Topics

Congress Topics

29th cromar congress

Empowering the future: Bridging science and practice through collaboration

Our international peer-reviewed congress CROMAR 2025 will contribute to the global discussion on this topic and provide an interdisciplinary platform for academics, researchers, policymakers, students, and professionals. As the conference topics cut across multiple fields and disciplines, authors from different subject areas, perspectives and disciplines are welcome to submit their abstracts and full papers.

Subject areas:

▪ New trends in marketing
▪ Consumer behaviour in contemporary market
▪ New technologies in marketing and marketing research
▪ Digital marketing
▪ Ethics in marketing
▪ Social media and influencer marketing
▪ Data-driven marketing and big data marketing
▪ Marketing Communications
▪ Marketing in the service sector
▪ International and cross-cultural marketing
▪ Non-profit and public sector marketing
▪ Marketing management
▪ Marketing metrics
▪ Sustainable marketing
▪ B2B marketing
▪ Crisis marketing
▪ Tourism and destination marketing
▪ Creative cultural tourism
▪ Marketing in rural tourism

*Scholars in other disciplines offering new perspectives on the congress theme are also

encouraged to participate.

✦ 29th cromar congress ✦ November 13 and 14, 2025

EAT. SLEEP. MARKETING. REPEAT